Conducting Research Surveys via E-mail and the Web

Internet-based surveys, although still in their infancy, are becomingincreasingly popular because they are believed to be faster, better,cheaper, and easier to conduct than surveys using more-traditional telephoneor mail methods. Based on evidence in the literature and real-life casestudies, this bo...

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Bibliographic Details
Main Author: Schonlau, Matthias (auth)
Other Authors: Fricker, Ronald D. (auth), Elliott, Marc N. (auth)
Format: Electronic Book Chapter
Language:English
Published: RAND Corporation 2002
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