How Canadians Communicate V: Sports

• Main Author: Edited by David Taras and Christopher Waddell (auth)
• Format: Electronic Book Chapter
• Language: English
• Published: Athabasca University Press 2016
• Subjects: communications; enrolment; ownership; cultural studies; Olympics; media studies
• Online Access: DOAB: download the publication; DOAB: description of the publication

Fewer Canadians than ever are lacing up skates, swimming lengths at the pool, practicing their curve ball, and experiencing the thrill of competition. However, despite a decline in active participation, Canadians spend enormous amounts of time and money on sports, as fans and followers of sporting e...