When Media Are New : Understanding the Dynamics of New Media Adoption and Use

The world of communication media has undergone massive changes since the mid-1980s. Along with the extraordinary progress in technological capability, it has experienced stunning decreases in costs; a revolutionary opening up of markets (a phenomenon exemplified by but not limited to the rise of the...

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Autor principal: John Carey and Martin C.J. Elton (auth)
Formato: Electrónico Capítulo de libro
Lenguaje:inglés
Publicado: University of Michigan Press 2010
Colección:The New Media World
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