Strategies for Tourism Industry Micro and Macro Perspectives

• अन्य लेखक: Kasimoglu, Murat (संपादक), Aydin, Handan (संपादक)
• स्वरूप: इलेक्ट्रोनिक पुस्तक अध्याय
• भाषा: अंग्रेज़ी
• प्रकाशित: IntechOpen 2012
• विषय: Organizational theory & behaviour
• ऑनलाइन पहुंच: DOAB: download the publication; DOAB: description of the publication

Today, it is considered good business practice for tourism industries to support their micro and macro environment by means of strategic perspectives. This is necessary because we cannot contemplate companies existing without their environment. If companies do not involve themselves in such undertak...