Masterpieces of Swiss Entrepreneurship Swiss SMEs Competing in Global Markets

This open access book focuses on Switzerland-based medium-sized companies with a longstanding export tradition and a proven dominance in global niche markets. Based upon in-depth documentation and analysis of 36 Swiss companies over their entire history, an expert team of authors presents several pa...

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Auteur principal: Jeannet, Jean-Pierre (auth)
Autres auteurs: Volery, Thierry (auth), Bergmann, Heiko (auth), Amstutz, Cornelia (auth)
Format: Électronique Chapitre de livre
Langue:anglais
Publié: Springer Nature 2021
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