Advertising and the Transformation of Screen Cultures

Advertising has played a central role in shaping the history of modern media. While often identified with American consumerism and the rise of the 'Information Society', motion picture advertising has been part of European visual culture since the late nineteenth century. With the global s...

Full description

Saved in:
Bibliographic Details
Main Author: Florin, Bo (auth)
Other Authors: Vonderau, Patrick (auth), Zimmermann, Yvonne (auth)
Format: Electronic Book Chapter
Language:English
Published: Amsterdam University Press 2021
Series:Film Culture in Transition
Subjects:
Online Access:DOAB: download the publication
DOAB: description of the publication
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

DOAB: download the publication
DOAB: description of the publication

3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available