Market Segmentation Analysis: Understanding It, Doing It, and Making It Useful
This open access book offers something for everyone working with market segmentation: practical guidance for users of market segmentation solutions; organisational guidance on implementation issues; guidance for market researchers in charge of collecting suitable data; and guidance for data analysts...
Guardado en:
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Otros Autores: | , |
Formato: | Electrónico Capítulo de libro |
Lenguaje: | inglés |
Publicado: |
2018
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Materias: | |
Acceso en línea: | DOAB: download the publication DOAB: description of the publication |
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Internet
DOAB: download the publicationDOAB: description of the publication
3rd Floor Main Library
Número de Clasificación: |
A1234.567 |
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Copia 1 | Disponible |