Analisi di movimenti oculari nella risoluzione di problemi commerciali Il ruolo delle abilità numeriche e dell'impulsività cognitiva

Many daily purchase decisions, such as choosing the best deal, require the integration of various kinds of information. In most commercial scenarios the consumer has to manage and compare numerical information. The present study is driven by an important research question: "in a commercial scen...

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Bibliografische gegevens
Hoofdauteur: Dorigoni, Alessia (auth)
Andere auteurs: Polonio, Luca (auth), Graffeo, Michele (auth), Bonini, Nicolao (auth)
Formaat: Elektronisch Hoofdstuk
Taal:Italiaans
Gepubliceerd in: Milan FrancoAngeli 2022
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