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Il mercato del vino nella Grande Distribuzione Organizzata in Italia Tendenze 2009-2017 e previsioni

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This report analyzes the composition and trends of wine sales in the Italian large-scale retail trade in the period 2009-2017. The analysis focuses on wine sales by type of product, i.e. sales format, color, still/sparkling wine, geographical indication, sales in promotion. Specific insights regard...

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Bibliographic Details
Main Author: Fabbrizzi, Sara (auth)
Other Authors: Romano, Caterina (auth), Casini, Leonardo (auth), ALAMPI SOTTINI, VERONICA (auth), Dominici, Andrea (auth), GERINI, FRANCESCA (auth)
Format: Electronic Book Chapter
Language:Italian
Published: Florence Firenze University Press 2020
Series:Proceedings e report
Subjects:
Agricultural economics
italian wine market
scanner data
time series
sales forecasts
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