Advertising Progress American Business and the Rise of Consumer Marketing
Selected by Choice Magazine as an Outstanding Academic TitleOriginally published in 1998. Drawing on both documentary and pictorial evidence, Pamela Walker Laird explores the modernization of American advertising to 1920. She links its rise and transformation to changes that affected American societ...
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Main Author: | Laird, Pamela Walker (auth) |
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Format: | Electronic Book Chapter |
Language: | English |
Published: |
Johns Hopkins University Press
2020
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Subjects: | |
Online Access: | DOAB: download the publication DOAB: description of the publication |
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