Communication Management
Communication Management is an edited volume of chapters written by scholars researching various areas of marketing and management sciences. It presents several issues of marketing management within the limits of marketing communication. Starting from the issue of communication channels and basic se...
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Other Authors: | Pollák, František (Editor), Soviar, Jakub (Editor), Vavrek, Roman (Editor) |
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Format: | Electronic Book Chapter |
Language: | English |
Published: |
IntechOpen
2022
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Subjects: | |
Online Access: | DOAB: download the publication DOAB: description of the publication |
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