Health belief model and social media engagement: A cross-national study of health promotion strategies against COVID-19 in 2020

BackgroundUsing the Health Belief Model (HBM), this study analyzed tweets related to COVID-19 published by national health departments of the United States, the South Korea, the United Kingdom, Japan, Germany, and India to explore their differences in (1) the health measures against COVID-19, (2) th...

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Main Authors: Zhifei Mao (Author), Di Wang (Author), Shanshan Zheng (Author)
Format: Book
Published: Frontiers Media S.A., 2023-02-01T00:00:00Z.
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3rd Floor Main Library

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