Building bridges: Connecting sport marketing and critical social science research

Recently, sport management scholars have called for researchers to critically evaluate the ways in which research questions and resulting contributions truly disrupt what is known, how it is known, why it is important to know, and for whom. Historically, sport marketing research has adapted traditio...

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Bibliographic Details
Main Authors: Zachary Charles Taylor Evans (Author), Sarah Gee (Author), Terry Eddy (Author)
Format: Book
Published: Frontiers Media S.A., 2022-09-01T00:00:00Z.
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available