Digital marketing communication in improving consumer purchase decisions during the Covid-19 Pandemic
The COVID-19 pandemic in Indonesia impacted Small, Micro, and Medium Enterprises (MSMEs) entrepreneurs from various fields. Torch is one of them. At the start of the COVID-19 pandemic, Torch sales were down 50-80%. It is just that entering the middle of 2020, Torch managed to rise, and even its sale...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Indonesian Institute for Counseling, Education and Therapy (IICET),
2022-09-01T00:00:00Z.
|
| Subjects: | |
| Online Access: | Connect to this object online. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|