Influences of Medical Crowdfunding Website Design Features on Trust and Intention to Donate: Controlled Laboratory Experiment

BackgroundAs a type of donation-based crowdfunding, medical crowdfunding has gradually become an important way for patients who have difficulty paying medical bills to seek help from the public. However, many people still have limited confidence in donating money to medical crowdfunding projects. Ob...

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Main Authors: Zhang, Xing (Author), Hu, Wenli (Author), Xiao, Quan (Author)
Format: Book
Published: JMIR Publications, 2021-05-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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