Estimating the Cost of the Design, Production, and Dissemination of Social Media Videos for Social and Behavioral Change: Evidence From Merci Mon Héros in Niger and Côte d'Ivoire

• Main Authors: Michel Tchuenche (Author), Nicole Bellows (Author), Erin Portillo (Author), Zamilatou H. Labati (Author), Denise B. Adou (Author), Jacqueline Hammond (Author), Martha Silva (Author), Lori Bollinger (Author)
• Format: Book
• Published: Frontiers Media S.A., 2021-11-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Merci Mon Héros (MMH) is a youth-led multi-media campaign in Francophone West Africa seeking to improve reproductive health and family planning outcomes using radio, television, social media, and community events. One component to this project is the development of a series of youth-driven videos c...