Identifying the Internal Factors and Challenges in Branding of Iran Basketball League
Background. The clubs of the premier league and the basketball federation need to attract and retain fans and sponsors in order to earn financial revenues, through the proper model of branding, to be of interest to the media and customers. Objectives. Thus, the purpose of this study was to identify...
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Format: | Book |
Published: |
The Society of Aging and Physical Activity (SAPA),
2019-07-01T00:00:00Z.
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Connect to this object online.3rd Floor Main Library
Call Number: |
A1234.567 |
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Copy 1 | Available |