A content analysis of food and beverage advertisements associated with Arabic children's videos on the internet and its relation to dental health

Background and Aim: The use of targeted advertising by internet providers has meant that unlike television, all viewers do not view the same advertising content. The aim of this study was to analyze three popular Arabic children's video channels on YouTube™ and analyze the advertisements associ...

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Bibliographic Details
Main Authors: Abdulrahman Dahham AlSaffan (Author), Eyad AlDayel (Author), Mohammed AlZamami (Author), Amer Satout (Author), Yasser AlMotairi (Author), Sharat Chandra Pani (Author)
Format: Book
Published: Wolters Kluwer Medknow Publications, 2017-01-01T00:00:00Z.
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