Development of Project Based Psychomotor Assessment Instruments to Measure Student Learning Outcomes in Marketing Subjects on Basic Competencies of Marketing Mix

• Autori principali: Eva Rosita Dewi (Autore), Wening Patmi Rahayu (Autore)
• Natura: Libro
• Pubblicazione: Department of Management, Faculty of Economics, Universitas Negeri Malang, 2018-07-01T00:00:00Z.
• Soggetti: article
• Accesso online: Connect to this object online.

This study aimed to produce a project-based psychomotor assessment instrument in accordance with the 2013 curriculum, on Marketing Mix Competence and to measure student learning outcomes. A research method that was used in this article is Research and Development (R&D). The data was obtained fro...