From Servicescape to Loyalty in the Medical Tourism Industry: A Medical Clinic's Service Perspective
Medical tourism organizations have increasingly recognized that loyalty makes a medical clinic a marketing success. To increase understanding of the importance of medical clinics, this study examined the roles of servicescapes, emotions, and satisfaction in the development of customer loyalty toward...
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| Main Authors: | , , , |
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| Format: | Book |
| Published: |
SAGE Publishing,
2017-12-01T00:00:00Z.
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| Subjects: | |
| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |