Implementation of Text-Messaging and Social Media Strategies in a Multilevel Childhood Obesity Prevention Intervention: Process Evaluation Results

• Main Authors: Ivory H. Loh BA (Author), Teresa Schwendler RD, LDN (Author), Angela C.B. Trude MS (Author), Elizabeth T. Anderson Steeves PhD, RD (Author), Lawrence J. Cheskin MD (Author), Sarah Lange MSPH (Author), Joel Gittelsohn MS, PhD (Author)
• Format: Book
• Published: SAGE Publishing, 2018-06-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Social media and text messaging show promise as public health interventions, but little evaluation of implementation exists. The B'more Healthy Communities for Kids (BHCK) was a multilevel, multicomponent (wholesalers, food stores, recreation centers) childhood obesity prevention trial that inc...