Evaluation of the impact of calorie labeling on McDonald's restaurant menus: a natural experiment

Evaluation of the impact of calorie labeling on McDonald's restaurant menus: a natural experiment

Abstract Background The long-term effect of calorie labeling on fast-food purchases is unclear. McDonald's voluntarily labeled its menus with calories in 2012, providing an opportunity to evaluate this initiative on purchases. Methods From 2010 to 2014, we collected receipts from and administer...

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Bibliographic Details
Main Authors: Joshua Petimar (Author), Maricelle Ramirez (Author), Sheryl L. Rifas-Shiman (Author), Stephanie Linakis (Author), Jewel Mullen (Author), Christina A. Roberto (Author), Jason P. Block (Author)
Format: Book
Published: BMC, 2019-11-01T00:00:00Z.
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3rd Floor Main Library

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