Institutional communication at Spanish public universities from the approach of participatory communication
The theory and practice of institutional communication at public universities in Spain have a strong corporate and instrumental character. In this study, we discuss the possibility of implementing acommunicative planning and management focused on prioritizing more horizontal and participative commun...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Arizona State University,
2019-11-01T00:00:00Z.
|
| Subjects: | |
| Online Access: | Connect to this object online. |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
