Analysis of Product Quality and Brand Image on Customer Loyalty Through Customer Satisfaction at Starbucks Coffee Margo City Depok

Purpose: Drinking coffee is now becoming trendy like the younger generation or generation Z, unlike the previous year, young people are prohibited from drinking coffee, only the elderly are used to drinking coffee     This study's objective is to ascertain the reasons why Starbucks coffee shops...

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Hoofdauteurs: Enny Widayati (Auteur), Syamsul Bachri (Auteur)
Formaat: Boek
Gepubliceerd in: CSRC Publishing, Center for Sustainability Research and Consultancy Pakistan, 2022-06-01T00:00:00Z.
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3rd Floor Main Library

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