The role of territory branding in university development of international relations

The key theme of the article is the possibility of higher school promotion and developmentof its international relations through the image of the territory where it is located. The authors describe new media in the Internet as the main channel of communication with foreign target audiences for invol...

Full description

Saved in:
Bibliographic Details
Main Authors: Viktoriya A. Pulkina (Author), Georgy V. Korshunov (Author)
Format: Book
Published: Moscow Polytechnic University, 2022-05-01T00:00:00Z.
Subjects:
Online Access:Connect to this object online.
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

Connect to this object online.

3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available