Bridging gaps in COVID-19 vaccine knowledge: Effects of multimodal narratives on message elaboration and recall across science literacy levels
Objective: The study examines the effects of message modalities (visual vs. textual) and rhetorical approaches (narrative vs. expository information) on the elaboration and recall of COVID-19 vaccine information among individuals with diverse levels of science literacy. Methods: We recruited 328 U.S...
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Format: | Book |
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Elsevier,
2024-07-01T00:00:00Z.
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A1234.567 |
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