The impact of unhealthy food sponsorship vs. pro-health sponsorship models on young adults' food preferences: a randomised controlled trial
Abstract Background Unhealthy foods are promoted heavily, through food company sponsorship of elite sport, resulting in extensive exposure among young adults who are avid sport spectators. This study explores the effects of sponsorship of an elite sporting event by: (A) non-food brands (control), (B...
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| Main Authors: | , , , , , , |
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| Format: | Book |
| Published: |
BMC,
2018-12-01T00:00:00Z.
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| Subjects: | |
| Online Access: | Connect to this object online. |
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