Patterns of sports sponsorship by gambling, alcohol and food companies: an Internet survey
<p>Abstract</p> <p>Background</p> <p>Sports sponsorship is a significant marketing tool. As such, it can promote products that pose risks to health (eg, high fat and high sugar foods) or it can promote health-supporting products (eg, sporting equipment and services). Ho...
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| Main Authors: | , , , |
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| Format: | Book |
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BMC,
2006-04-01T00:00:00Z.
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Internet
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| Call Number: |
A1234.567 |
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| Copy 1 | Available |