A MODEL FOR INTEGRATED SOFTWARE TO IMPROVE COMMUNICATION POLICY IN DENTAL TECHNICAL LABS

A MODEL FOR INTEGRATED SOFTWARE TO IMPROVE COMMUNICATION POLICY IN DENTAL TECHNICAL LABS

Introduction: Integrated marketing communications (IMC) are all kinds of communications between organisations and customers, partners, other organisations and society. Aim: To develop and present an integrated software model, which can improve the effectiveness of communications in dental technical...

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Main Authors: Minko M. Milev (Author), Emilia P. Georgieva (Author), Neli M. Ermenlieva (Author), Juliyan V. Kostadinov (Author), Silviya N. Angelova (Author), Plamen S. Rusev (Author)
Format: Book
Published: Peytchinski Publishing, 2017-06-01T00:00:00Z.
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3rd Floor Main Library

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