An Empirical Study on Metropolitan Cebu Residents' Online Buying Behavior during the Community Quarantine Period

• Main Authors: Joemariz Abella (Author), Rodney Rabe (Author), Antoniette Almaden (Author)
• פורמט: ספר
• יצא לאור: Philippine Association of Institutions for Research, Inc., 2021-01-01T00:00:00Z.
• נושאים: article
• גישה מקוונת: Connect to this object online.

Online Shopping platforms have prompted vital changes in several aspects of the digital market, yet the reasons why consumers buy online are still not clear. Driven by technological advancements and evolving consumer demand, online shopping has been remodeled through various e-commerce platforms tha...