Evaluation of the population-level impacts of the LiveLighter® obesity prevention campaign from 2012 to 2019 based on serial cross-sectional surveys

• Main Authors: Lauren Humphreys (Author), Belinda Morley (Author), Tegan Nuss (Author), Helen Dixon (Author), Gina L. Ambrosini (Author), Ciara O'Flaherty (Author), Melissa Ledger (Author), Ainslie Sartori (Author), Melanie Wakefield (Author)
• Format: Book
• Published: BMC, 2024-04-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Abstract Background Halting and reversing the upward trend in obesity requires sustained implementation of comprehensive, evidence-based strategies at the population-level. The LiveLighter® program targets adults using a range of public education strategies, including mass media campaigns, to suppor...