Impact of Privacy Messaging on COVID-19 Exposure Notification App Downloads: Evidence From a Randomized Experiment

• Main Authors: Laura A. Gibson, PhD (Author), Erica L. Dixon, PhD (Author), Marissa A. Sharif, PhD (Author), Anyara C. Rodriguez, BA (Author), Joseph N. Cappella, PhD (Author)
• Format: Book
• Published: Elsevier, 2023-03-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Introduction: Digital contact-tracing smartphone apps have the potential to slow the spread of disease but are not widely used. We tested whether messages describing how a COVID-19 digital contact-tracing app protects users' privacy led to increased or decreased intentions to download the app b...