The Normalization of Vaping on TikTok Using Computer Vision, Natural Language Processing, and Qualitative Thematic Analysis: Mixed Methods Study

BackgroundSocial media posts that portray vaping in positive social contexts shape people's perceptions and serve to normalize vaping. Despite restrictions on depicting or promoting controlled substances, vape-related content is easily accessible on TikTok. There is a need to understand strateg...

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Main Authors: Sungwon Jung (Author), Dhiraj Murthy (Author), Bara S Bateineh (Author), Alexandra Loukas (Author), Anna V Wilkinson (Author)
Format: Book
Published: JMIR Publications, 2024-09-01T00:00:00Z.
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3rd Floor Main Library

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