Peer-to-Peer Sharing of Social Media Messages on Sexual Health in a School-Based Intervention: Opportunities and Challenges Identified in the STASH Feasibility Trial

• Main Authors: Hirvonen, Maija (Author), Purcell, Carrie (Author), Elliott, Lawrie (Author), Bailey, Julia V (Author), Simpson, Sharon Anne (Author), McDaid, Lisa (Author), Moore, Laurence (Author), Mitchell, Kirstin Rebecca (Author)
• Format: Book
• Published: JMIR Publications, 2021-02-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

BackgroundThere is a strong interest in the use of social media to spread positive sexual health messages through social networks of young people. However, research suggests that this potential may be limited by a reluctance to be visibly associated with sexual health content on the web or social me...