Challenges of Sports Branding
Nowadays, sport has a much more complex and important role than it used to have in the past from many different points of view- it has become not only a way of everyday life which represents a source of positive energy and contributes to healthier life, but also a symbol of the power of the nations...
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Main Authors: | Marija Jankovic (Author), Andjela Jaksic-Stojanovic (Author) |
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Format: | Book |
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Montenegrin Sports Academy and Faculty for Sport and Physical Education,
2019-02-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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