Improving the status of social factors affecting health: a model for small and medium-sized enterprises to enter regional markets with an entrepreneurial marketing approach

• Hoofdauteurs: Tahereh Nesari (Auteur), Farshid Namamian (Auteur), Seyed Reza Hasani (Auteur), Afshin Baghfalaki (Auteur)
• Formaat: Boek
• Gepubliceerd in: Shahid Beheshti University of Medical Sciences, 2023-01-01T00:00:00Z.
• Onderwerpen: article
• Online toegang: Connect to this object online.

Background: Many factors are effective in business development and experts have emphasized marketing and consider it one of the most important factors determining business survival. This study aimed to present a model of how small and medium companies enter regional markets with an entrepreneurial m...