From social media to engagement
Introduction: Over the last few years, the importance of social networks in brand communication has turned marketing around completely. Companies have realized that their consumers are online and, consequently, that their presence all over social networks is mandatory. However, the dynamics that cha...
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| Main Authors: | , |
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| Format: | Book |
| Published: |
Instituto Politécnico de Viseu,
2020-06-01T00:00:00Z.
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| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |