Business cultural training in a globalised economy

As the economy globalises the concept of cultural training in business needs a rethink. As this paper explains, the key change is that every area of business increasingly involves multinationals, making the cultural analysis of countries as independent entities increasingly irrelevant. Cultural trai...

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Bibliographic Details
Main Author: Dominique Vouillemin (Author)
Format: Book
Published: Peoples' Friendship University of Russia (RUDN University), 2020-03-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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