MARKETING ORGANIZATION ACTIVITY IN SPORTS ORGANIZATIONS
Sports organizations as "sui generis" organizations inevitably have to adopt the concept of marketing as a business philosophy, if you want to survive and develop its activities in the modern business environment. Supply and demand as the market, and psychological phenomena are inherent in...
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| Main Author: | |
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| Format: | Book |
| Published: |
Montenegrin Sports Academy and Faculty for Sport and Physical Education,
2012-09-01T00:00:00Z.
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| Subjects: | |
| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |