Contradictions in consumer reaction to the polygraph and personality profile

• প্রধান লেখক: Marria Orquidea Escobar Torres (লেখক)
• বিন্যাস: গ্রন্থ
• প্রকাশিত: Nicolaus Copernicus University in Toruń, 2015-09-01T00:00:00Z.
• বিষয়গুলি: article
• অনলাইন ব্যবহার করুন: Connect to this object online.

<p>In marketing, the information based on verbal reports consumer may have low reliability due to different unconscious motives of the people who lead them to react contradictory to the views they express. These reactions often cannot be observed directly. The research in question, sought to k...