Identification of the business model components of the Iranian pharmaceutical companies

• Hoofdauteurs: Mehdi Ebrahimi (Auteur), Mohammad Taghi Taqhavi-Fard (Auteur), Mohammad Reza Karimi-Alavijeh (Auteur), Ali Asgar Halvaei (Auteur)
• Formaat: Boek
• Gepubliceerd in: Tehran University of Medical Sciences, 2018-06-01T00:00:00Z.
• Onderwerpen: article
• Online toegang: Connect to this object online.

Background: Today, the skill of business model analysis has become one of the key sources of competitive advantage and the development of innovative ideas in many industries. The purpose of this article is to identify and describe the business model dimensions and components of pharmaceutical compan...