Methodological Guidelines for Systematic Assessments of Health Care Websites Using Web Analytics: Tutorial

• Main Authors: Edwin Lauritz Fundingsland Jr (Author), Joseph Fike (Author), Joshua Calvano (Author), Jeffrey Beach (Author), Deborah Lai (Author), Shuhan He (Author)
• Format: Book
• Published: JMIR Publications, 2022-04-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

With the growing importance of communicating with the public via the web, many industries have used web analytics to provide information that organizations can use to better achieve their goals. Although the importance of health care websites has also grown, the health care industry has been slower...