Engagement and Nonusage Attrition With a Free Physical Activity Promotion Program: The Case of 10,000 Steps Australia

BackgroundData from controlled trials indicate that Web-based interventions generally suffer from low engagement and high attrition. This is important because the level of exposure to intervention content is linked to intervention effectiveness. However, data from real-life Web-based behavior change...

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Main Authors: Guertler, Diana (Author), Vandelanotte, Corneel (Author), Kirwan, Morwenna (Author), Duncan, Mitch J (Author)
Format: Book
Published: JMIR Publications, 2015-07-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
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