An exploration of factors influencing the selection of generic and innovator medicines in Saudi Arabia using an observational cross-sectional study

• Main Authors: Othman AlOmeir (Author), Mansour Almuqbil (Author), Asmaa Hussam Alsawadi (Author), Alaa Mohamed Genedy (Author), Ashwag fawaz Almutairi (Author), Hams Talal Alaydaa (Author), Saleh A. Alanazi (Author), Numan Alabdan (Author), Meshal Alshakrah (Author), Rafiulla Gilkaramenthi (Author), Syed Mohammed Basheeruddin Asdaq (Author), Naira Nayeem (Author)
• Format: Book
• Published: Elsevier, 2024-04-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Background and objectives: Generic medications are cost-effective without compromising therapeutic outcomes. Therefore, the goal of this study was to investigate, using a cross-sectional study design, the factors influencing Saudi Arabian consumers' preferences between innovator and generic med...