VERB A Social Marketing Campaign to Increase Physical Activity Among Youth

• मुख्य लेखकों: Faye Wong (लेखक), Marian Huhman (लेखक), Carrie Heitzler (लेखक), Lori Asbury (लेखक), Rosemary Bretthauer-Mueller (लेखक), Susan McCarthy (लेखक), Paula Londe (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Centers for Disease Control and Prevention, 2004-07-01T00:00:00Z.
• विषय: article
• ऑनलाइन पहुंच: Connect to this object online.

The VERB campaign is a multiethnic media campaign with a goal to increase and maintain physical activity among tweens, or children aged nine to 13 years. Parents, especially mothers aged 29 to 46, and other sources of influence on tweens (e.g., teachers, youth program leaders) are the secondary audi...