The conceptualisation and operationalisation of 'marketing' in public health research: a review of reviews focused on food marketing using principles from critical interpretive synthesis

• Main Authors: Hannah Forde (Author), Yanaina Chavez-Ugalde (Author), Rebecca A Jones (Author), Kate Garrott (Author), Prasanti Alekhya Kotta (Author), Felix Greaves (Author), Victoria Targett (Author), Martin White (Author), Jean Adams (Author)
• Format: Book
• Published: BMC, 2023-07-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Abstract Background Extensive public health research reports the nature, scope and effects of various marketing activities used by food and drinks companies to support the sale of their products. Such literature informs the regulation of food marketing that encourages unhealthy eating behaviours and...