Multiple policies to enhance prescribing efficiency for established medicines in Europe with a particular focus on demand-side measures: findings and future implications

• Main Authors: Brian eGodman (Author), Bjorn eWettermark (Author), Menno eVan Woerkom (Author), Jessica eFraeyman (Author), Samantha eAlvarez-Madrazo (Author), Christian eBerg (Author), Iain eBishop (Author), Anna eBucsics (Author), Stephen eCampbell (Author), Alexander E Finlayson (Author), Jurij eFurst (Author), Kristina eGaruoliene (Author), Harald eHerholz (Author), Marija eKalaba (Author), Ott eLaius (Author), Jutta ePiessnegger (Author), Catherine eSermet (Author), Ulrich eSchwabe (Author), Vera eV Vlahović-Palčevski (Author), Vanda eMarkovic-Pekovic (Author), Luka eVoncina (Author), Kamila eMalinowska (Author), Corinne eZara (Author), Lars L Gustafsson (Author)
• Format: Book
• Published: Frontiers Media S.A., 2014-06-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Introduction: The appreciable growth in pharmaceutical expenditure has resulted in multiple initiatives across Europe to lower generic prices and enhance their utilisation. However, considerable variation in their use and prices. Objective: Assess the influence of multiple supply and demand-side ini...