Anti‐smoking advertisements are perceived differently by smokers and individuals with health or advertising knowledge
Abstract Objective: Several studies have examined the characteristics of anti‐smoking advertisements that are associated with quitting behaviour. Some studies use researchers or graduate students to code advertisement characteristics, while others recruit smokers or members of the general public. Th...
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| 主要な著者: | , , |
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| フォーマット: | 図書 |
| 出版事項: |
Elsevier,
2019-12-01T00:00:00Z.
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| 請求記号: |
A1234.567 |
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| 所蔵 1 | 利用可 |