Psychometric properties and latent profile analysis of the Nursing Brand Image Scale: a methodological study in the Chinese context

• Main Authors: Lu Zhou (Author), Zhao Ni (Author), Judi Allyn Godsey (Author), Khunanan Sukpasjaroen (Author), YuMing Wu (Author), Gao Liu (Author), Thitinan Chankoson (Author), Robert Kallmeyer (Author), EnLi Cai (Author)
• Format: Book
• Published: BMC, 2022-09-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Abstract Aims To translate the U.S. version of the Nursing Brand Image Scale to Chinese (NBIS-C) and evaluate its psychometric properties when administered to a national sample of Chinese nurses, and identify nursing brand image profiles in Chinese nurses. Design A cross-sectional study was conducte...