Billboard advertising: an avenue for communicating healthcare information and opportunities to disadvantaged populations

Abstract Background Healthcare communications directed toward the disadvantaged have the potential to elevate the health status of these underprivileged and highly-challenged individuals. From conveying advice which encourages healthy lifestyles to communicating the location and availability of vari...

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Bibliographic Details
Main Authors: James K. Elrod (Author), John L. Fortenberry (Author)
Format: Book
Published: BMC, 2017-12-01T00:00:00Z.
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3rd Floor Main Library

Holdings details from 3rd Floor Main Library
Call Number: A1234.567
Copy 1 Available